Course 2- “How to Implement Optimist in your Practice and deliver higher quality value added services”
This course is designed as a follow on from Course 1 "Understanding Optimist, and its usefulness in your Practice", and assumes that all participants have a thorough understanding of the workings of Optimist.
Whilst Optimist's basic features and functions will be reviewed, the majority of this full day session is designed to teach the professional accountant effective revenue generating techniques including; how to approach a strategic planning exercise, effectively analyzing financial statements, and locking clients into a regular performance review process.
Those to benefit most from this course are current Optimist users looking for innovative sales and marketing techniques proven to help grow practices and improve client satisfaction and retention.
Inmatrix Education's qualified trainers all have extensive experience both within successful accounting practices, and as independent business consultants and coaches.
Further Course Details:
- Introduction to the Optimist Consultation Service
- Review of Optimist
Features
Functions Benefits
3. Development of an Optimist consultation process
The ideal first consultation
Administrative forms and processes Optimist implementation checklists
4. Using Optimist in an Accounting Firm
Staff training & development
The compliance vs. value add concept Using Optimist as a taxation planning tool
5. How to identify Optimist clients
The ideal Optimist client
Managing client expectations Developing ongoing Optimist consultations
6. How to explain Optimist outcomes to clients
Understanding financial covenants
Explaining ratios in terms the client can understand Communication techniques
7. How to sell and market Optimist
What clients really like about Optimist
Developing Optimist Seminars Optimist marketing resources
8. Using Optimist in the Banking sector
Understanding lending covenants
Preparing loan submissions using Optimist
Developing a partnership model with Banks
|